Hey team. I try and avoid shamelessly plugging the things we work on here at the agency, but this is a fun one, and I think a well timed one (for the long holiday weekend).
If you haven’t had a chance to find and/or try Crabbie’s Alcoholic Ginger beer, might I suggest you seek some out this weekend?
Aside from being a new client, it’s actually a fantastic product and something that I am really excited to help introduce to The States.
It’s crisp and refreshing (despite the dark bottle), slightly sweet, and perfect for the beach, boat, deck or whatever other outdoor activities you have planned for Memorial Day. Serve it over ice with a lime (or lemon), or if you’re feeling cheeky, throw a splash of rum in there too for a modified Dark & Stormy. Either way, check it out.
And lastly, if you DO have a chance to try it, please snap a pic on Instagram and tag it #CrabbiesHour. We’re doing some fun digital stuff over on CrabbiesHour.com, and any content you create, will help push that off properly.
Crabbie’s is a bit tough to track down right now, but it IS around Boston, NYC, and in well-hidden corners around the country. So ask at your local bar or liquor store. And if you happen to be at Figawi this weekend, Crabbie’s will also have a presence there.
Thanks, and enjoy!